Big Data

The Federal Trade Commission’s (“FTC”) new report on big data, signifies its intent to continue regulating the commercial use of consumer information through the enforcement of existing discrimination laws. It also clarifies the FTC’s interpretations...

Read More →

I draft and edit a lot of data licensing and data services agreements for online, offline, social and mobile data. I often find myself revising or deleting certain reoccurring provisions because they invite disputes, raise...

Read More →

Data “onboarding”—also called “CRM retargeting,” “CRM onboarding,” or just “audience targeting”—is a relatively new way for marketers to reach highly particularized audiences online. It differs from behavioral tracking models because it uses de-identified data originally...

Read More →

The Federal Trade Commission (FTC) held a public workshop, “Big Data: A Tool for Inclusion or Exclusion,” on September 15, where participants acknowledged the many benefits of Big Data, while also recognizing the potential for...

Read More →

You may have noticed more online ads lately related to health and medical conditions—perhaps conditions that you have, or that someone in your household has. Increasingly, online ad platforms have begun selling access to targeted...

Read More →

On May 1, the White House released the findings of its 90-day study on how “Big Data” is transforming every facet of modern life. The report seeks to respond to one fundamental, farsighted question: how...

Read More →