Advertising

You may have noticed more online ads lately related to health and medical conditions—perhaps conditions that you have, or that someone in your household has. Increasingly, online ad platforms have begun selling access to targeted...

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The first provisions of Canada’s Anti-Spam Law (“CASL”) take effect on July 1, 2014, imposing potentially stringent consent and recordkeeping requirements—not to mention penalties of up to $10 million (CAD) per violation— on individuals and...

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The recent legalization and licensing of online gambling in New Jersey and Nevada has led to a significant flurry of online gambling ads. While online gambling ads were once anathema – usually run by offshore...

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On February 19, the Federal Trade Commission (“FTC”) hosted a seminar on the collection of device identifiers contained in wifi and Bluetooth signals to track people’s movement around stores, shopping malls, airports, and other physical...

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As we reported last month on this blog, as of January 1st, 2014 websites that permit the collection of third party data through ads and other means may begin receiving enforcement letters from the Online...

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Make Room in the Footer

December 19, 2013 | 0 Comments

Make Room in the Footer: January 1 Enforcement Deadline Nears for First Parties’ “Enhanced Notice” Obligations Under the Self-Regulatory Principles for Online Behavioral Advertising  The Online Interest-Based Accountability Program (“Accountability Program”) has issued “an advance...

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