How to Disclose Endorsements and Still Generate Business
Regulators like the FTC have gone after advertisers for failing to properly disclose online endorsements. But forcing your product team to fill their posts with disclosures seems like a great way to make you the least popular lawyer in the company. In the first-ever ZwillGen video blog, Kandi Parsons gives you some tips on how to balance your legal obligations with your product team’s demands and where to draw the line. It’s worth watching. Trust us. You may even want to see it over and over again. Pro tip: bring popcorn, and tissues.