Ken Dreifach Joins NAI’s Board of Directors

Published On October 23, 2017 | By Tia Sherwood | Company News, General

Ken Dreifach has been elected to serve as a member of the Board of Directors of the Network Advertising Initiative (the “NAI”). The NAI is the leading self-regulatory association for “third party” platforms engaged in the delivery of interest-based digital advertising, including through cross-app, cross-device, geolocation, and data onboarding mechanisms. The NAI’s Code of Conduct governs the responsible use of behavioral, mobile, and offline data used in display media. Ken will serve a 2-year term as a designee of ZwillGen client AdRoll, the leading U.S. and global retargeting platform.

Photo: courtesy of NAI

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Tia Sherwood works alongside our Marketing Manager. Her work includes generating social media channel content, updating the website, and working with attorneys to publish new blog content. Tia also creates new marketing designs and materials as well as plans and coordinates firm events.